Google Ads Course for B2B
The step-by-step guide to creating and launching your own profitable Google ads from scratch in 1 week, based on my experience with managing over $1 million in ad budget
Creating your Google Ad Account
Planning your First Campaign
Using the Keyword Planner Tool
Free Tool to find out your competitor's keywords
Ideas to help you write the best ads
Creating your Ads on the Google Ad Platform
Campaign Settings and Billing Details
BONUS: Special Ad Headline that will Boost your Click through rate
BONUS: Ad Headline
Why, How and When to Optimise?
Finding the Search Terms Report
Low Quality Score / Finding the Ad Headlines and Desciptions
Budgets and Bidding
B2B Business owners or marketers
Wholesale or Distribution business owners or marketers
Any business that sells products or services to other businesses
Beginners who've never used the Google Ad Platform
Google's free course is designed for anyone and everyone and does not include B2B industry-relevant tips and best practices. This course is created with insights on what worked and what did not work - curated over 10 years of experience with Google Ads. Further to that, I have included templates and downloadables that you can copy and paste to make the set up faster and easier for you.
That is entirely up to you, your current schedule, and the amount of time you wish to dedicate to the material. I recommend having at least 1 hour per day for 1 week to dedicate to the course material in order to create and launch your ads. However once you're enrolled, you have lifetime access to the course - it will always be available for you to reference.
No! this course is beginner friendly and you do not need prior experience with the Google Ad Platform. This course only focuses on the most important portions of the Google Ad platform so there is no information overload.
Each lesson comes with a discussion board where you can post questions or need issues to be clarified. I will be monitoring the discussion boards weekly to respond to any queries.
This is a completely self-paced online course - you decide when you start and when you finish. Even if you don't have time to go through all of the course content as soon as you enroll, you'll have lifetime access (as well as access to all future updates!)
Due to the digital nature of the course (and our confidence that you will LOVE the program), NO refunds will be issued, under any circumstances. Please make sure that the course feels like a good fit for you, before enrolling. (Email email@example.com with any questions, we'd be happy to help!)
I've managed over $1,000,000 in Google Advertising spend. These are some of the products and services I've helped to market successfully:
Cleaning and Disinfection services
Aircon, HVAC Systems and Installation Services
Building and Lift Management Systems
Stone, Marble, Granite Tiles
Outsourced IT/Microsoft support Services
Accounting and Tax Services
Honey and Bee Products
Renovation and Interior Design Services
Access to an active discussion board where you can get your questions answered.
“I received an additional $50k in revenue a month after starting Google ads for my disinfection business. I received some government and bank enquiries, which I did not used to receive when we were only running Facebook ads.”Desmond - Procare
“The enquiries that I received spiked after I started to run Google Ads. I've since been running ads for close to 3 years and will never stop!”William - Funeral Services